ASI BURAK
 Co-Founder & COO
 ImpactGames 

Asi Burak co-founded ImpactGames to influence society and promote change through interactive media.  Toward this end, ImpactGames developed PeaceMaker, a video game simulation of the Israeli- Palestinian conflict.  Unlike most serious games, PeaceMaker aims to bridge the gap between education and entertainment and reach a mass market.  PeaceMaker has been sold in over 60 countries, been featured in top media outlets around the world, and has won several international awards.  Prior to that, he was VP of Marketing at Axis Mobile LTD., where he helped to introduce new and innovative mobile games to a world-wide market.  As a former Senior Art Director at Saatchi & Saatchi, Asi was first introduced to advanced systems for communication and analysis as a Captain in the Israeli Intelligence Corps. He holds a Masters of Entertainment Technology from Carnegie Mellon and a BA in Design from the Bezalel Academy in Jerusalem.

DARK HORSE – THE GROWING STRENGTH OF EMERGING PLATFORMS AND MARKETS

Moderator:
Josh Druckman, CEO, Dark Matter Entertainment

Speakers:
Wojtek Kawczynski, SVP & General Manager, SilverBirch Studios
Jonathan Adair, COO, Distil Interactive
Asi Burak, Co-Founder & COO, ImpactGames

Description:
ARGs, MMPORGs, Serious Games, Mobile, Locative, Machinima – only a few of the new models in the games industry that are gaining audiences, and revenues, against traditional platforms and models. What are the high-growth opportunities that are emerging inside these channels?